There is the old "Rule of 100" that financial planners have long used to advise their clients on equity allocation. The rule goes as follows: Subtract your age from 100; that is the portion in percent of your portfolio that you should allocate to equities. For example, I am 66, so I should have 34% of my portfolio in equities, which is about what I have.
There is an interesting article on this subject in yesterday Wall Street Journal (R1). The article discusses possible allocations from 0% to 100% and finds advisors who advocate each mix for retirees. One advisor, Tim Shanahan in Braintree, MA, says he has 70% of his personal accounts in cash and is advising his clients to do the same. He believes equities and bonds are both very overvalued.
The article is worth reading. Here is a link to download it. (Click on the photo of pigs in the Bahamas.)

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